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PR Newswire
30-08-2011, 01:15 PM
Reading books is a lifestyle thing. Suspect that it will take a few generations before it dies a natural death. Along with it will go the newspapers and all the libraries of the world in their current form.
However, reading will never die. Popular will just have to adapt to the needs of the reading population, whether it is in the hard copy form or the electronic form. In all likelihood it will have to offer the various medium for reading, which is going to be heterogenous- good thing is that they will not only sell the content but also the medium of delivering the reading material. It is not difficult to mimic the Amazon and Google, especially if you have the capital to do it.
Reading is really a lifestyle proposition- imagine yourself a good book on the beach under the shade of a coconut tree or sitting at starbucks, one hand holding a cappucino, the other holding a good book on the adventures of Warren Buffett.